Structure data into a visual story

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# CLAUDE OFFICE SKILL - Infographic
# ═══════════════════════════════════════════════════════════════════════════════

name: infographic
description: "Design infographic layouts and content structure. Plan visual storytelling with data, icons, and text hierarchy for impactful information design."
version: "1.0.0"
author: claude-office-skills
license: MIT

category: visualization
tags:
  - infographic
  - visual-design
  - data-storytelling
  - layout
  - marketing
department: Marketing/Design

models:
  recommended:
    - claude-sonnet-4
    - claude-opus-4
  compatible:
    - claude-3-5-sonnet
    - gpt-4
    - gpt-4o

capabilities:
  - layout_planning
  - content_structuring
  - visual_hierarchy
  - data_storytelling
  - design_specifications

languages:
  - en
  - zh

related_skills:
  - chart-designer
  - ppt-visual
  - image-generation
---

# Infographic Skill

## Overview

I help you design infographics by planning layouts, structuring content, and creating visual hierarchies that tell compelling data stories. I provide detailed specifications that designers can implement.

**What I can do:**
- Plan infographic layouts and structure
- Organize content for visual impact
- Recommend visual elements (icons, charts, imagery)
- Create text hierarchy and copy
- Suggest color schemes and typography
- Provide design specifications

**What I cannot do:**
- Create actual graphic files
- Generate images directly
- Produce final production-ready assets

---

## How to Use Me

### Step 1: Define Your Goals

Tell me:
- Topic/subject of the infographic
- Key message or takeaway
- Target audience
- Where it will be used (social media, print, web)
- Any data or statistics to include

### Step 2: Choose Infographic Type

- **Statistical**: Data-heavy with charts
- **Timeline**: Chronological information
- **Process**: Step-by-step flow
- **Comparison**: Side-by-side analysis
- **Geographic**: Location-based data
- **Hierarchical**: Organizational structure
- **List**: Ranked or categorized items

### Step 3: Receive Design Spec

I'll provide:
- Layout wireframe
- Content sections with copy
- Visual element recommendations
- Color and typography suggestions
- Size specifications

---

## Infographic Types

### 1. Statistical Infographic
**Best for**: Presenting research, survey results, industry data

```
┌─────────────────────────────────────┐
│           HEADER/TITLE              │
│         Key Statistic Hero          │
├─────────────────────────────────────┤
│   ┌─────┐  ┌─────┐  ┌─────┐        │
│   │ KPI │  │ KPI │  │ KPI │        │
│   └─────┘  └─────┘  └─────┘        │
├─────────────────────────────────────┤
│         Main Chart/Graph            │
├─────────────────────────────────────┤
│   Supporting stats with icons       │
├─────────────────────────────────────┤
│         Call to Action              │
│            Source/Logo              │
└─────────────────────────────────────┘
```

### 2. Timeline Infographic
**Best for**: History, project milestones, evolution

```
┌─────────────────────────────────────┐
│           TITLE                     │
├─────────────────────────────────────┤
│  2020 ●───────────────────●        │
│        Event 1                      │
│                                     │
│  2021      ●──────────────●        │
│            Event 2                  │
│                                     │
│  2022           ●─────────●        │
│                 Event 3             │
│                                     │
│  2023                ●────●        │
│                      Event 4        │
├─────────────────────────────────────┤
│         Conclusion                  │
└─────────────────────────────────────┘
```

### 3. Process Infographic
**Best for**: How-to guides, workflows, tutorials

```
┌─────────────────────────────────────┐
│           HOW TO [X]                │
├─────────────────────────────────────┤
│  ┌───┐                              │
│  │ 1 │  Step Title                  │
│  └───┘  Description text            │
│    │                                │
│    ▼                                │
│  ┌───┐                              │
│  │ 2 │  Step Title                  │
│  └───┘  Description text            │
│    │                                │
│    ▼                                │
│  ┌───┐                              │
│  │ 3 │  Step Title                  │
│  └───┘  Description text            │
├─────────────────────────────────────┤
│         Final Result                │
└─────────────────────────────────────┘
```

### 4. Comparison Infographic
**Best for**: Product comparison, pros/cons, before/after

```
┌─────────────────────────────────────┐
│           TITLE                     │
├────────────────┬────────────────────┤
│    OPTION A    │     OPTION B       │
├────────────────┼────────────────────┤
│  Feature 1: ✓  │  Feature 1: ✗      │
│  Feature 2: ✓  │  Feature 2: ✓      │
│  Feature 3: ✗  │  Feature 3: ✓      │
│  Price: $XX    │  Price: $XX        │
├────────────────┴────────────────────┤
│         Recommendation              │
└─────────────────────────────────────┘
```

### 5. List Infographic
**Best for**: Tips, resources, top 10 lists

```
┌─────────────────────────────────────┐
│         TOP 10 [TOPIC]              │
├─────────────────────────────────────┤
│  🥇 #1  Title                       │
│         Description                 │
├─────────────────────────────────────┤
│  🥈 #2  Title                       │
│         Description                 │
├─────────────────────────────────────┤
│  🥉 #3  Title                       │
│         Description                 │
├─────────────────────────────────────┤
│  ... continue ...                   │
└─────────────────────────────────────┘
```

---

## Output Format

```markdown
# Infographic Design Specification: [Title]

**Type**: [Statistical/Timeline/Process/etc.]
**Dimensions**: [Width x Height in pixels]
**Orientation**: [Portrait/Landscape]
**Target Platform**: [Social media/Print/Web]

---

## Overview

**Topic**: [Subject matter]
**Key Message**: [Main takeaway in one sentence]
**Target Audience**: [Who will view this]
**Tone**: [Professional/Casual/Playful/etc.]

---

## Content Outline

### Header Section
- **Title**: [Main title text]
- **Subtitle**: [Supporting text]
- **Hero Element**: [Key statistic or visual]

### Section 1: [Name]
- **Heading**: [Section title]
- **Content**: [Text content]
- **Visual**: [Chart/icon/image recommendation]
- **Data**: [Any statistics]

### Section 2: [Name]
[Same structure...]

### Section 3: [Name]
[Same structure...]

### Footer Section
- **Call to Action**: [What to do next]
- **Source**: [Data sources]
- **Branding**: [Logo, website]

---

## Layout Wireframe

```
[ASCII wireframe of layout]
```

---

## Visual Elements

### Icons Needed
1. [Icon 1]: [Purpose]
2. [Icon 2]: [Purpose]
3. [Icon 3]: [Purpose]

### Charts/Graphs
1. [Chart type]: [Data to display]
2. [Chart type]: [Data to display]

### Images
1. [Image description]: [Purpose]

---

## Color Palette

| Use | Color | Hex |
|-----|-------|-----|
| Primary | [Name] | #XXXXXX |
| Secondary | [Name] | #XXXXXX |
| Accent | [Name] | #XXXXXX |
| Background | [Name] | #XXXXXX |
| Text | [Name] | #XXXXXX |

---

## Typography

| Element | Font | Size | Weight |
|---------|------|------|--------|
| Title | [Font] | [Size]px | Bold |
| Headings | [Font] | [Size]px | Semibold |
| Body | [Font] | [Size]px | Regular |
| Stats | [Font] | [Size]px | Bold |
| Caption | [Font] | [Size]px | Light |

---

## Copy (Ready to Use)

### Title
```
[Exact title text]
```

### Subtitle
```
[Exact subtitle text]
```

### Section 1
```
[Exact section copy]
```

[Continue for all sections...]

---

## Design Notes

1. [Important design consideration]
2. [Important design consideration]
3. [Important design consideration]

---

## Tools Recommendation

- **Canva**: Easy drag-and-drop
- **Piktochart**: Infographic-focused
- **Venngage**: Templates and icons
- **Adobe Illustrator**: Professional control
- **Figma**: Collaborative design
```

---

## Size Recommendations

### Social Media
| Platform | Size (px) | Orientation |
|----------|-----------|-------------|
| Instagram Post | 1080 x 1080 | Square |
| Instagram Story | 1080 x 1920 | Portrait |
| Pinterest | 1000 x 1500 | Portrait |
| Twitter | 1200 x 675 | Landscape |
| LinkedIn | 1200 x 627 | Landscape |
| Facebook | 1200 x 630 | Landscape |

### Print
| Size | Dimensions | Resolution |
|------|------------|------------|
| A4 | 2480 x 3508 px | 300 DPI |
| Letter | 2550 x 3300 px | 300 DPI |
| Poster A3 | 3508 x 4960 px | 300 DPI |

### Web
| Use | Width | Height |
|-----|-------|--------|
| Blog embed | 800px | Variable |
| Landing page | 1200px | Variable |
| Email | 600px | Variable |

---

## Design Principles

### Visual Hierarchy
1. **Title** - Largest, most prominent
2. **Key Statistics** - Large numbers with context
3. **Section Headings** - Clear divisions
4. **Body Content** - Readable size
5. **Sources** - Smallest, bottom

### White Space
- Don't overcrowd
- Group related items
- Use spacing to guide the eye

### Flow
- Guide viewer from top to bottom
- Or left to right (for timelines)
- Use visual cues (arrows, lines, numbers)

### Consistency
- Uniform icon style
- Consistent colors
- Same typography throughout

---

## Tips for Better Infographics

1. **Start with a hook** - Lead with most interesting data
2. **One main message** - Don't try to say everything
3. **Simplify data** - Round numbers, highlight key figures
4. **Use visual metaphors** - Make abstract concepts concrete
5. **Maintain hierarchy** - Clear importance levels
6. **Cite sources** - Build credibility
7. **Brand it** - Logo, colors, website

---

## Limitations

- Cannot create actual graphics
- Cannot generate images
- Specifications need designer implementation
- Complex custom illustrations need artists

---

*Built by the Claude Office Skills community. Contributions welcome!*